Archive for March, 2011

TTNC’s new Mobile to Freephone service

Posted by TTNC on March 30th, 2011

Still no free calls to Freephone numbers from your mobile

This issue has been running on for years. MoneySupermarket.com did some research back in 2008 into calls to freephone numbers from mobile phones:

  • An estimated £88 million is generated for network operators every year from these calls.
  • From 2003 to 2008, there was a 57 per cent increase in the number of UK households that relied solely on mobile phones to make all their calls, rather than a conventional landline.
  • More than two-thirds of those people canvassed in this research said they didn’t know how much their mobile provider was charging them to make a call to a Freephone number from their mobile.

I don’t imagine that it would be a far leap to say that since 2008, the revenue generated will have only gone up; the number of people relying solely on mobile phones will have gone up and the call charges probably aren’t any easier to find.

It is true to say that some charity and helpline Freephone numbers are free to call from a mobile, which is great, but why not the rest. Besides the use, what’s the difference between the charities telephone number and any other Freephone number?

Surely it’s simple – it doesn’t cost the Mobile Operators anything for us to call a Freephone number, so why is it that some Operators are charging us as much as 40 pence per minute?

Use your inclusive minutes to call 0800, 0808 and 0500 numbers

We’ve decided to do something about it because there’s still not much change coming from Ofcom on this.

We’ve created a way that will let you call any Freephone number from your UK mobile and have that call included in the minutes your Mobile Operator is giving you. It doesn’t matter who you’re with, or what phone you’ve got; any one can use this as all you’ll be doing is dialling a UK landline number to start.

It’s completely free to use, there’s no registering to use it and the call to our number will be treated as any other call you make to a UK landline, which means you won’t have to pay for it; it’ll just be included in the minutes you get from your Mobile Operator, or if you’re on Pay As You Go, the call will be charged the same as any other landline call.

Follow this link to start making free calls to Freephone numbers from your mobile.

Spread the Word

Spread the word to your family and friends; better still, share this link with all your friends on Facebook on your Twitter account, we want you to tell as many people as possible.


Social networking drives growth as new PhonepayPlus Code of Practice is published

Posted by TTNC on March 29th, 2011

The Current and Emerging Trends in the UK Premium Rate Services (PRS) annual market report was released today.

I don’t think it’s a great surprise to see that Social Networking is emerging as a new channel for PRS; I think this is becoming the case for most industries and markets, if not just for products for sale but for brand awareness at least. In this case though:

“Premium rate services are increasingly being marketed on social networks such as Facebook, MySpace and Twitter. 4.3% of PRS users we [Analysys Mason Ltd] surveyed had discovered the phone-paid services that they used in the past six months via a social network or internet forum, although for some phone-paid services, such as virtual gifts, the proportion was significantly higher (13.7%).”

This report, coming just a day before PhonepayPlus prepares to publish the new Code of Practice for the PRS industry, is providing a great impetus into the changes due to implemented.

PhonepayPlus describe the new Code of Practice as a move ‘from a rules-based to an outcomes-focused approach to the regulation of the PRS industry.’

With the changes that the PRS industry is seeing in how services are being marketed, the new code is intended to be ‘flexible and nimble enough to ensure effective regulation of a fast-moving, innovative industry, protecting the PRS market as it develops and helping to sustain and build consumer confidence’.

Paul Whiteing, PhonepayPlus’ Chief Executive, said:

“Reading through this comprehensive report…We can see why effective, smart, integrated regulation that works with industry and not against it matters not just for business but – more than anything – for the consumer.

The landscape for PRS is changing fast. We need regulation that allows industry to take full advantage of the opportunities that such innovation throws up while always keeping in full view the need to pre-empt and prevent consumer harm.”

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Ofcom prepares for 4G mobile auction

Posted by TTNC on March 24th, 2011

Ofcom have announced that they want ‘the benefits of 4G services to be available as soon as possible’.

This has begun with the publishing of plans for the UK’s largest single auction of additional spectrum for mobile services. They state:

‘The consultation provides an assessment of how the distribution of this spectrum might impact future competition in mobile markets. It also includes proposals for the rules that should apply in the auction and more generally to promote competition and wide-spread availability of mobile broadband services.’

Subject to the consultation, the auction is expected to take place in the first few months of 2012. Hopefully we’ll then be able to catch up with the US in using 4G to improve mobile broadband speeds making it almost comparable to current home broadband speeds.

Click here to read the consultation and to find out how to respond.

Click here to read the full news release.

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Update regarding changes to PhonepayPlus’ new Registration Scheme

Posted by TTNC on March 18th, 2011

PhonepayPlus yesterday announced a further update to the changes in their Registration Scheme. This new registration process is also coinciding with the introduction of their new Code of Practice which will be published on 30th March 2011.

This new Registration Scheme, by PhonepayPlus’ own admission, will affect the whole of the PRS industry, but this is qualified by ‘the collective benefits it is anticipated to deliver’ (PhonepayPlus, March 2011).

The statement goes on to describe the benefits:

‘These include:

  • Assisting the industry in performing sufficient due diligence to identify riskier organisations and the individuals behind them and so manage the risk of services having the potential for consumer harm;
  • Assisting the regulator in engaging with the organisations and individuals most responsible for causing harm and to enforce regulatory compliance;
  • Making it easy for consumers to contact their provider’s customer service team without needing to call their network or the regulator in the first instance;
  • Making it increasingly difficult for fraudulent or reckless organisations to operate and so improve the confidence of consumers in using premium rate services.’

One of the fundamental outcome from the new Registration Scheme is the annual fee.

Registration needs to have taken place by 1st September 2011, other wise this is a breach of the Code of Practice.There are early bird discounts on the Registration fee and some exemptions, so TTNC are encouraging all our PRS providers and any prospective PRS providers to familiarise themselves with these changes and organise their registration accordingly.

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